Podcasting Power Hour: Creating good Podcasting intros and creative content strategies.
Indie PodcasterDecember 11, 2023x
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01:50:57101.57 MB

Podcasting Power Hour: Creating good Podcasting intros and creative content strategies.

This content is repurposed from episodes of Podcasting Power Hour. Podcasting Power Hour is recorded live on Twitter Spaces. On this episode: we talk about creating good Podcasting intros and creative content strategies. Of course, we answer your podcasting questions as well.
What you're gonna do, brother, when Jeff Townsend Media runs wild on you. Have you been searching for a podcast? Do you want to learn from some great content creators? Well you've come to the right place Indie Podcaster with your host Jeff Townsend, the Indie podcast Father. All right, all right, all right, this is Jeff Townsend. Thank you for checking out another episode of Indie Podcaster. This podcast is made for podcasters and other content creators. Certainly don't consider myself a guru, or either do any of my friends that will be featured in these episodes. But what we do like to do is talk content creation, pick each other's brains, and have a good time. I'm proud to mention that this podcast is sponsored by Indie drop In. Now, let me tell you something about Indie Dropping. This is an awesome network that my friend Greg has created. What he does is drop episodes from independent content creator into his established podcast audience on his feed, and he shares your episodes to an audience that already exists. Yes, it's like free advertisement promotion for your podcast. He spent a lot of time, money, and effort building it, and he already has an audience interested in the content, and he can certainly help you by sharing your content is great promotion. Go to indie drop in dot com slash creators and check it out. If you're a comedy, true crime, paranormal, for various other different kinds of podcasts, you can benefit from this. So I really encourage you once again go to indie drop in dot com slash creators and see if you can get your stuff featured on indie drop in. We'll go back to the podcast here Indie Podcasters. So what we've currently been doing is sharing content from three different projects that I'm involved in. The first is Good Morning Podcasters with my good friend Fuzz Martin. We also do some content on podcasting Sucks, and then in these episodes you will also hear some content from podcasting Power Hour. Podcasting Power Hour is a live thing we do on Twitter spaces. We get a whole bunch of great podcast minds together we talk podcasting. So if you're a content creator a podcaster, I think you'll take something away from every episode of the content I'm going to share with you. With that being said, make sure you check out Eddie drop in and make sure you enjoy this episode. I think it's important that we all continue to learn and grow every day, and that will help us become even better content creators. That's certainly what I try to do, learn something new every day. I'm excited to share this content with you. I think it'll be a learning experience for you. Let's get to this episode, and I hope you have a great time listening to it. Welcome to Podcasting Power Hour with your host Jeff Townsend, aka the Indie podcast Father. I'm your co host Greg from Indie Dropping Network. Podcasting Power Hour is recorded live every Monday at nine pm Eastern Time on Twitter spaces. Every week, an experienced panel of podcasters and other experts over tackle your podcast and questions. We will, of course put links to all of our guests and any relevant information in the show notes. All right, let's get this party started. Fair enough, all right, we'll get it going. We don't have it necessarily like a set topic or like a guest we're bringing in tonight, so definitely deeding you guys to request the mic, come up and talk some podcasting, of course. I am Jeff Townsend and welcome to the most stupid pandas Twitter space in the world, Podcasting Power Hour Greg joins me. His milkshake brings all the boys to the yard. Damn Bright, it's better than yours, Oh Greg, Yeah, cookies and cream always does it. I don't know what it is, but it's a crowd favorite. Hello everyone, I'm Greg. Yeah, Greg here from Indie Dropping Network and thanks. Fuzz. I can't cut it, cut it, cut it, cut it, cut it. No, I'm just kidding. I can't. I can't speak today. You can find, you can find. I've done some interviews, but uh, but nobody can say it or remember it, so I just don't talk, don't don't bring it up. But yeah, thanks for coming. Uh. It looks like we have a huge crowd today, so hopefully we don't get too routy. Yeah. I must just be the jizzling ships these days. What happened to like the two hundred plus people? I must have scared them off. Those are all Tanner's bots. He does have a lot of bots. He's got to pay to fight off the bots. It's epic anyways, Fuzz, he can go ahead and introduce yourself as the You're kind of like the Uh, there's a captain, then there's a first officer, and what's the third, he's like the flight engineer, Yeah, you're my flight engineer, Fuzz Navigator, the bos, Yes, I'm the Bosh. Hey everybody, I'm Fuzz Martin. I I am a former broadcaster. I am the owner and partner at a relatively large advertising agency, and I love podcasting. So Jeff, thanks for putting this on no problem, of course, some of the usuals. Jim Edward, I would miss it for his life, and Jen is also here, and I see Michelle down there listening, and then some other people that are always here. So we appreciate your continued support and attendance. Greg. Do you have something you want to kick us off with tonight or do I need to do that? No, I mean I can kind of talk about some podcasting work that I'm doing and kind of some interesting observations. So I had my niece come over today and she's doing some summer work and she's helping me curate shows for Scary Time and comedy and true crime and all that stuff. And she yells down the stairs to me earlier today and she's like, I found a show, but his intro music has seriously been going on for a minute and like fifteen seconds. Should I I mean, is this a crappy show or should I cut it? Like? But I skipped to the middle and it seems okay. And it just is funny because she's fourteen, doesn't know anything about podcasting, and she hated it immediately. So just goes to show that I think some of the best practices are still universally appreciated, even by like new listeners. And so that's why I put that tweet out there today that said, hey, keep your intro music to less than fifteen seconds unless you're going to talk over it. And then Google ducking what if your intro music? And I'm saying this that I'm probably not even right, but my wife's intro music is really good and it has a nice break at twenty seconds where you can talk over it. And there's if we we would have to change up the entire flow of the intro if we if we switched it. So what are you what are your thoughts on that? You're gonna say, you're gonna tell me to cut it? I know you are. I mean, you're pushing it, man, Like I what I would do is I would go over to you know, Apple Analytics and see if anybody's dropping off. If they're not, I would say, you're fine, But but you know, on the twentieth show, twenty seconds is going to drive me crazy. The first one they might be okay, I'll argue on the other side of that, though, the technology you have now when you're doing a podcast, you can push skip forward thirty seconds. It's not a big deal once you get to the fifteenth show and you know the intro's there. Yeah, but I don't think what you're fighting against is not like you got to You got a couple of things happening here, right, So one is is these little annoyances add up, so like there's a rule in customer satisfaction that's like death by a thousand cuts. And then you know the like one hundred people will be dissatisfied, but I think only like three or four will complain. So there's like these two kind of conspiring notions and I'm messing up the math, I'm sure, but the sentiment is correct. So what you have to do. You have to do two things in podcasting. One is the friction has to be very low for continued listeners, like they have to It has to be fun, right, like if you even notice in the show sein film, they started cutting out the opening monologues, like because I think I don't know why, but I suspect it was just wearing people out, and then they would only put them in some episodes then so then the other thing you want to do in podcasting is you don't want to optimize your first sixty seconds, because that's about how long it takes somebody to fumble around and find something else to listen to. So you might be fine, fuzz your very niche. That show is super niche. It's it's dialed in to the right audience. It's got some legs on it, Like, you're probably fine. But fortunately, so we did the thing that you you were talking about a few of these episodes ago, and we took a break. So we're planning to come back the week after Labor Day. So if I'm going to change it, I need to change it now. Well, we're going out of season five, and that's like it's kind of the the branding of the show. It's part of the branding. So that's what about what about if you started with voice and then and then went to it started then started the music. Yeah, yeah, so like did a cold open play exactly and going, uh, you know, that's that's an interesting question, and I might have to play with that. We're going to record the first couple episodes this weekend, so I've got a couple of weeks to play around with that. Somebody, Yeah, I think you're I think you're in the zone where experimentation is. You know, you're you're probably like plus one or minus, you know, a few percentage points, right. I think the the kind of the moral of the story is is, if you're playing your favorite song at the beginning of the podcasting problem, you're doing it wrong. Is you know, you're you're probably like plus one or minus you know, a few percentage points, right. I think the the kind of the moral of the story is is if you're playing your favorite song at the beginning of the podcasting problem, you're doing it wrong. A twenty second, perfectly chosen song with a great break and you know, part of the branding. I think that's the least of problems. You know. Yeah, it's probably fine, Yeah, all right, Well, we'll play around with it. But I I do agree with you, like I would say that I would rather listen to and I might be the minority, but I'd rather listen to a music bed than a pre roll any day. Oh my god, I think that's everybody. But we're not going to get away from pre roles anytime soon. No, I understand, but it's uh, it's tough. I mean, either the shows that I I mean knowing, like you know, the shows that I listened to that aren't people even on here that I you know, I want to support. I pay for Patreon, do all that stuff, but I will skip the two minutes of pre role you know, Magic Spoon garbage every time because it's just you know, like I want to support them, but it's also like I can't, like this is just dropped off. It was always you only have your audience's attention for a certain amount of time, and you could tell them, hey, support the show, go buy Magic Spoon. You know it's got these great flavors. They're you know, peanut butter, X, Y and Z and get out of it. And I'm more likely to go, you know, use your promo code and go buy that. Then if you went on and talked for two minutes about the thing. I don't think longer is better. I think authentic and tying it into the show is better than trying to make I don't know why, if it's the advertisers or if it's the podcasters that think that they need to have a longer spot in order to sell more stuff. So just came here to say that there is an article that Brian Barletta wrote for Sounds Profitable. I want to say ten months ago about this that I think advertisers are starting to understand that more does not mean better value when it to the ad, A perfect ad could be fifteen seconds long. So I would just encourage folks to go to sounds profitable dot com and search I'll, I'll find it, and I will share it. But I am just I wanted to pop in really to say that I don't mind a pre roll ad, but I think it's because I work in the podcast space and I also work in the ad tech space, and so I'm always interested to see how my favorite podcasters are getting compensated and who is paying the bills for them, and also how they creatively choose to talk about those podcasts. Like I was just listening right before I tuned into American History Tellers with Lindsey Graham, and he does such a good job doing podcast ads for companies that you've heard a million times before. But he just does such a great job bringing himself into it. And I'm sure David agrees with me because I know he loves Lindsey Graham too. And let me say not Lindsay Graham in so I get quoted the historian and the podcaster, not the politiction. No, be your on record. That sound bite is going to get some play. And I'm just kidding, just kidding, I'm already taking note to write to you know, manipulate that one. So did I did I talk about my experiment, my pre role experiment here on this in this group. I don't know if I did, but I on on my True Crime show, which is my biggest show. What I did was I for three months, I swapped out, I turned off pre roles. I recorded a cold open. I kind of did a few things at once. I kind of I wanted to describe more about the show and about the creators, and and then I played what I would normally play the pre role at like a minute and half in or two minutes in, right, I would say, all right, we're going to get right to the show after, you know, to uh, two ads or something something like that, And what I was trying to see is is would my retention suffer? And there was absolutely zero change in my retention. So I almost think that people prefer to skip or they have their podcast apps set to skip pre rolls like two minutes in or something, because there was zero change. And what happened though, is because my my ads are dynamic for the most part, unless I sell a host red is my revenue went way down because now it looks like I have five mid rolls or some craziness in my in my podcast because it's you know, two minutes in qualifies as a mid roll for some reason, and uh, spreaker couldn't fill three slots or five slots or however many slots that was in my show. So it reduced my revenue by like twenty five percent, which is significant. So for three months, you know, I sucked a little win and tested it out and it didn't make any difference at all, which I thought was interesting. Did you it's almost expected to really? Yeah, I think that. Well, my gut was telling me that people, well, I should say a comment set me down a rat hole, which is something you should never let happen to you. But because I am showcasing other people's shows. I take it very personally, and I want to try to understand is it their show? Is it the way I'm saying them is it? Did I not describe them perfectly? Did I not sell it the way it should have been sold? Like, I'm very cautious that people give me their hard work. I want to make sure I do a good job. So so this this comment or said, oh great, you know, I'm skipping through these podcasts and I've heard seventeen dairy queen ads or something like that. And I thought to myself, oh my god, like this is my life. Like if this person's complaining, that means there's one hundred people that hate this. And uh so I thought, okay, let's let's turn off. See what happens. And I just assumed people might be scrolling and going, Nope, sucky ad next, next, next, next, Okay, Indie droping sucks, I'm going to whatever. But that is not the case. Maybe it is the case and they still hang up. I don't know, but it didn't show any difference. Matt, go ahead, I know that you requested to speak Matt. That's his name, right, Oh yeah, yeah, Okay, that's what to say. I didn't forget your name. How are y all good? How you doing? Man good? Just putting together my episode. I'm releasing the warm and you know the intro, and I missed the past couple of minutes. I'm sorry of discussion, but uh, intro is a fascinating topic because that's something I've always struggled with and with the two artists that I produce the I usually start off when you all say twenty seconds of music. Define like what's that defined? Ass? Just like twenty seconds of just music and then you're going into the introduction yeah or yeah. So think about it when you press play on a podcast and it's just music for twenty seconds yep, and then and then the host cuts in. So that's what we're talking about. So I go, and I may I probably I might be doing it. I'm learning something here. I start off, I try to get in and out as quick as I can, and I'll intro, Like for Jack show, I'll intro you know the show, the host, who the guest is, and that's about forty seconds, host, the guest, some of the little house keeping notes for about twenty seconds. Then at about the forty second mark, I'll go into a one minute preview of the of the hour long episode of the interview, and then I'll go into a twenty second pre roll of our of our sponsor, and then the episode starts. The key is I always say in the very beginning. Coming up in two minutes is episode number twenty seven with Jim Lauderdale. So if people don't want to listen to all the bs in between, they know approximately the two minute mark, they could just fast forward through it. That's the way I do it. I don't know, that's probably not the right way, but that's the way, the best way I've come up with. Yeah, it's kind of like go ahead, Ariel, Sorry, go ahead. I just want to say there's no right way and wrong way, and I want to cut all of that out from podcasting because it's not radio, you know, So you could decide that this week that is the right way and next week that is not the right way. But I think in general a barrier is that a lot of people come in and they think there's a right way. There's a wrong way, not just for intros but for everything, And I just want to get it in everyone's head that there's none there's no right way, there's no wrong way. Yeah, that's exactly That's exactly what I was going to say. And I think your retention data will tell you if your audience is responding to your show early or not. And that's the I love the by the way, I love the the clips in the front of the show. I know some people hate it. It's you know, but like if I can get a laugh or a build interest within the first couple of seconds, I mean, I prefer them to be completely upfront, like before anything. Like you know, I think Conan does it that way, where there'll be like a clip, a funny clip, and then music and then they'll talk over the music. It's been a while since I listened to that show, but I always thought that that was hilarious because I was in simply waiting for that section of the show. And I used to interesting that you say that because I used to do that. I used to kick it off right with the one minute preview coming up in one minute, bam right into it, and then I'll intro the guest. Last but not least, the biggest debate that I've had with Jack and with this new host, new show and producing with Brad, it'd be interesting to hear y'all's feedback. And I've debated this with Jack for a year and a half, and that is when you're introing, you get so like Jim Lauderdale's coming tomorrow, he's had nine songs cut by George Strait, two time Grammy Award winner. I mean, little Harris produced a record with her blah blah blah. And then I go and then Jack and Jim start talking, right, try to get the natural flow of the first twenty thirty seconds them walking into the room and talking. So I like to introduce the guest because it's kind of like my analogy is, it's kind of like you don't want the headline band introducing the headline band. So Jack sometimes has well, I want to introduce the guest. So I said, well, Jack, you don't. So these listeners need to know how many Grammys they've won, or how many hits they've written and all that stuff. And if you're not going to do it, somebody asks to and if that that will be me. If you can do it, great, If not, then I'm going to have to do it. Yeah, But to stop you there, I would just say if I mean, if you have a star introducing somebody the I think I would rather hear as the listener here inter them then. And this is no knock on you at all, but like you're in my opinion, your job is to make that show awesome and to step back into the shadow and allow your host that you're producing to be in the spotlight. And what I would recommend, in my opinion, would be for you to give him all of the like you maybe even like just bull it up, like here's all the stuff about this this guest that we have coming up and put it in a way that it's gonna make Jack look like the star. And the more you the the better you make him sound, man, the better that show is gonna be. I'm gonna have to shove and thanks for this feedback. Man, it's priceless, because I'm gonna by next time we take Sunday and I'm going to Nashville tomorrow to do a show, and I'm gonna put six bullet points and then shove it in their face and go when they all sit down start talking, You've got to introduce via these bullet points because if you don't do it, I'm gonna have to do it, and I don't want to do it a star. I'm not. So I appreciate the feedback. It really is priceless. Yeah, like it's it's always hard to like even when you're when you're interviewing big, big names and all that, you want them to the brighter they are, the better. Everybody else shines in that. So and from your your place, the you don't need to be the star of that. You're you're going to get all the residuals of putting that together, being the being the guy that makes that happen. You're gonna be in the background. That's just that's just the deal. Because you're working with celebrities, but that's where you need to be the uh, the guy that keeps them all on track because they are. It's like herding cats, right. So yeah, exactly, So I appreciate it. Yeah, yeah, you're welcome, of course. Yeah. I have no opinion here. I've heard shows where the producers are very active, you know, like the man behind the glass, and they chime in and they add to the conversation and you know, so the I would say, you know, I think Fuzz has a point, but I don't think what you're necessarily doing is wrong. I mean, your show has got a feel for you know, you got to give it your own fingerprint, so you know, if if it feels right, I would say do it. If your listeners respond to it, I say do it, you know, but you might want to try to switch it up and just give it a feel. How much that retention rate is correct on charm because zero? Okay, got it? That's what I thought. Because I looked at that, I'm like, come on, there's no lay these people are listening to that much of that content. I mean, it just depends on if you're SYNCD with Apple of Spotify. The Apple and Spotify data is absolutely accurate the retention. The episode to episode retention is based on ips and things like that, which change a lot on mobile phones. So it's that, you know, it's kind of garbage data in, garbage data out. I mean, it's accurate according to them. You know, it's technically accurate, but I just think that those types of measures are tough to quantify. Yeah, and who's all going to podcast movement on the here in a couple of weeks in Dallas, I didn't make the cut. I did not make the cut. Yeah, I'm I'm debating about paying, about going until tomorrow to make the decision. According to my wonderful wife, do you want me to give you an endorsement or how would you like? How would you like to proceed jacking around going to podcast movement? Yeah, I have you know, I can steer you in either direction, but I can tell you about my positive experiences there. I went to the Nashville one last year and it was it was fantastic. I really I've got to go. I'm gonna go. I just have to fight the internal personal wonderful bride battle. But this time is some I worant for me to go because of this new show that I'm watching in November. So how would you experience been like? Positive? Oh? Extremely? So I can pretty much point all of my podcast career successes back to podcast Movement Anaheim in twenty seventeen because I used my moxie and I got to go for free, which was amazing, and I made connections that I still am in touch with to this day. I've can trace like three jobs back to podcast Movement. So I am really really just grateful for podcast movement, for the connections, for the schmoozing and that goes for all podcast conferences, Like I see Anna's here in the in the chat and she has a podcast conference in Atlanta. That's also amazing. But yeah, I am a big fan of when podcasts people get together. How important if in the hypothetical and I'll shut up after this one, I promise with the questions, if Jack and this other artist I'm working with, Brad, if they had the opportunity and the hypothetical to play for the conference at least at five o'clock, would that be a pretty big optity for them to in front of the XM radio folks and whatnot? Or is that would that be a waste of their time at any podcast conference? Maybe podcast movement? What do you mean to do it? Yeah? Yeah, do a live show. I mean there might be an opportunity that there's been an opportunity where if I lean on them hard enough, I think they would do it. I just don't want them to show up and then look at me and go, oh my god, I'm don't I don't you know, it's I don't know what they're in for. Yeah, I'll say it's hard to predict if people would attend because they have a lot of sessions going on at once. You have to submit the sessions in advance, so it depends. If you wanted to have it as an official Podcast Movement event, they would have had to submit it, I think back in March. But if you wanted to do something like outside of town or outside of the event, sorry, it'd been it's the last minute idea. I've been talking to the conference about and got it. I just don't know if it would be the best opportunity for Jack or Brad to do that, because I don't want them to look at me like I'm crazy when they show up and play and nobody's paying attention. It's hard. It's hard to tell. I don't know. You went to some in Nashville, I imagine, and if you hit or miss when it comes to it's even if it's like an amazing speaker, if they're up against somebody who's also an amazing speaker, there could be five people in the session, even though there are three thousand people there. It's really hard to say, got it great. I appreciate all the feedback everybody really do. Jim Mallard, do you have anything to throw? And you've been strangely quiet on the topic of the intros. No, I think it's a wild Red depens By show and it's I don't know. I've battled it for years too, So thank you, Jim. I think all right, So we're about halfway through here, we'll go ahead and reset and David are you ready? Yes? I am so. Hey everyone, I'm David. I'm here to pitch my show, which is called Conscious Business Leaders. Wait. Is this the guy that we've been waiting for for seven years? Yeah? Yeah, this is him? All right? So Conscious Business Leaders is a podcast that shares the stories of seasoned entrepreneurs who have the profitable companies while maintaining a mission of helping others. Boom, I feel like you've been coached on that. It was pretty clean. I don't get to say this enough, but say it while smiling. All right, let me reach men say that so I get to say it to you, all right. Conscious Business Leaders is a podcast that shares the stories of seasoned entrepreneurs who have built profitable companies while maintaining a mission of helping others. Boom, don't say it while grumpy, just kidding, ed, you've been asking for this for weeks. What do you think Eduardo Haven's the eighth. What do you think He's probably got a grilled cheese in his mouth. He's probably making little cheese sandwiches alvacado and octagenarian. Oh right, even as grilled cheeses are too high class for us. Well, we have a substitute. Ed that just jumped up to speak. Thanks Jeff, we'll go to the next day. Thanks Jeff. What's my podcast called again? The greatest song ever sung? Shitty? No, I just want to go sign what Ariel said. I've been in sales and sales training for twenty plus years, and that is literally one of the first things we tell people if they have anything to do with phone calls and their job is you can hear a smile through a phone. So I'm happy Ariel said that. I like hearing those those points validated. And David, your pitch does sound much better than the last time you put it out there, so good job man. Thanks. Yeah, that's a really good point too, Like even when recording to I've noticed that like when you try to like smile and have good posture, it definitely sounds better. You got to hype yourself up to do anything audio. To me, you really do like bad days. That's your elevator pitch, And then what would you say is your most pressing need? Are you trying to get more listeners, trying to get more interviews, trying to get more downloads? Where are you right now? At this point, I would say more listeners. Last week I was struggling a little bit with getting guests, but then after getting some feedback from the community and stuff, I actually did get a few more interviews books. So I'm actually booked out for like a month now. So at this point, probably just focusing on getting listeners. I know I need to start reaching out to like newsletters at some point soon, so I think that's probably like my next step. I think, try to get more more newsletters. Was you just play kidding? Ariel? Here? Uh? Ariel? By the way, is it Ariel or Aril? Because I never know and I feel bad when I say your name. Your name is puzz however it comes out of your mouth is lovely for me, okay, perfect, Tanner says Ariel. I I don't mind ari Aril, Ariel, Ariel, It's really fine. My best friend calls me Aril, and my parents call me Ariel, so I don't know I don't know what my name is. Tanner just sent out a tweet. I'm at dinner but Jeff sucks, So thank you Tanner. Here you're missed. You can see it in the comments section down below to your right, which is a new feature. So if you are listening and you don't want to come up and speak, but you have something you want to say or ask, you can do that down there, look in the bottom right hand corner. So I've got a question for Dan, what what type of guests and who who are you looking for? I guess is the first question, Uh, for guests? You said, yeah, for guests, I mean, obviously we don't like Merk Cuban, But I mean what specifically, what type of people are you looking forward to? The guests? I'm looking for founders of companies that basically like do good for others, like their employees or like customers. I mean, well, it's funny you said Mike Cuban, because I feel like he actually would be a good example, like his new uh prescription drugs company. I don't know if you've heard of it, but it's been like glowering prices for consumers. But yeah, basically entrepreneurs that are like actually helping people in addition to making money. Hey, Dave, send me send me a direct message after this. Okay, I might have somebody for you. Okay, sounds good. Oh sorry, go ahead, No, you you're first. Just wanted to say, of course you got to interview the squad cast boys. Yeah, I had to redo the interview, but it's coming out soon. Okay. Good to know. David. Where are you currently? How are you currently looking for guests for your show? So a lot of them I've been finding on Twitter and LinkedIn now that I'm thinking about it, Like, I'm not even sure how I come across some of these people, but like sometimes i'll just like see business owners kind of explore the business. If I see that there's something interesting there, I dive into it a little bit more. But it seems like a lot of cold outreach. To be honest, Are you asking for a referral at the end of your interview you? I actually have been, Yeah, And that's how I did get a couple of them, because Zach and Rock gave me a couple of people that I have looked. So I've gotten a couple of referrals. I've heard that that's a really good practice. I've been trying to do that. Yeah, because you can name drop the person who referred to you. Yeah, that makes sense. Every try going big like Bill Gates, Warren Buffett kind of stuff. I haven't yet. I mean, I would honestly like to have Mark Cuban. I think he actually would be a really good good fit for it, but I gotta think about how I can get an introduction to him. I mean, like Mackenzie Scott what's his name's ex wife? Oh? Yeah, bezosm Like did she a conscious business leader? Yeah? I mean she gave way a giant chunk of her her earnings to nonprofits, like that's her thing. Oh, I didn't even know that. That's interesting. She's given eight point six billion dollars in two years to seven hundred and eighty plus organizations. It's a lot of money. And I'll double down on that. Just start finding these people that you're interested in and start sending them emails, because the worst that's gonna happen is they don't reply. A few of them will send you back in now, and then one of these days she'll get it, open up your email and there'll be Yeah, we can do that and you'll just probably shit your pants. Honestly, Yeah, do it all right? We have a couple people that have requested here on a europe first, then I know Chris will follow. Hi. I'm new to this Twitter world, so I hope I'm doing this right. I don't even know what the process is, but when I came up here to ask about is I'm in the process of launching a new show for myself, and this is mainly it's gonna be called The Content Trapper. It's mainly because I wait, since my connection was lost, is my connection back? Are you're good? Okay, you're good. But now it's called the Content Trapper. And a lot of it is because my community has been asking to hear more from me, specifically, which I struggle with. We've talked about this. The premise of the show is mixed. Part of it is me talking to content entrepreneurs about how they're utilizing content in their business, especially because really it's a new wave of things, but also focusing in on equipment. So I also own a fifteen hundred square foot studio in the heart of Atlanta, and so it's also talking through like the ups and downs of having a team of thirteen people, and you know, managing over twenty shows and the studio and the equipment and the winds and the fails and all of those things that go into it. And I think I'm just trying to figure out how to properly structure it, because part of it will have a YouTube component where reviewing like equipment and some of the things that have worked and not worked. And then the other part will be more so just the podcast element that's more so focused on content entrepreneurs. And I hope all of that made sense. I'm gonna stop talking now. Yes, definitely made sense. You're a really cool spot, which is that you have you haven't yet formatted it, which means that you can build marketing into every single aspect of your show, which is going to be really really important in order for it to reach a wider audience. If it were me, I was listening to a show today that I really liked the way things were segmented. Let me try to remember that, because I really like shows that you that your audience knows what to tune in for. They have special names of the segment. The segments don't always have to care episode. I think one of them is called hysteria. It's from Crooked Media. I really like the show because they have their regular chat up top. It's a two person co host show, but then they always have two or war one guest at the bottom half of the show or the yeah, the bottom half of the show, and then at the end of that conversation they do a round table with those guests about and then they do like a I think they call it like a sanity corner or something like that. And it's just something that me as a listener, I am learning to anticipate and get excited for and then if I tweet at them, say love this section of the show something like that. So I would encourage you, for all of the segments that you mentioned to come up with a way to make that enticing for listeners and so that they can possibly and so that they can possibly call into that show. Maybe not now, maybe that's too much for your launch, but sometime in the future you can start gaining you can start garnering voice clips that you eventually play. But yeah, okay, end of rant. I just think build marketing into everything. Think marketing at every stage. Perfect, Greg, what do you get, well, Jeff, I know why you you came to me next, because so I love the idea. I think it's amazing, but it sounds to me like one is a podcast and one is a YouTube channel. And I think the gear review life of a of a studio owner, you know, mix some vloggi content sounds a lot like Peter McKinnon and awesome, like super awesome, and then the content podcast sounds equally cool for a deeper dive, more intellectual type of content. And I mean, I don't know if I would break the niche and put them together, but that's just my craziness with niche. Like I think that niche is the most important thing that you can do and starting any content creation enterprise. I don't disagree about niche niche, I say niche, but it doesn't matter. I don't disagree. What I do think though, an a because I know your community has asked for this show, and I imagine that you have done some either surveying or just anecdotal chatting with them to find out what they want from you, and that's why you're going in this direction. What I would recommend actually is four episodes per month twice a month are your flagship episodes. It's the segment of the show that you're having the conversations, and then the other two times throughout the month, that's when you're quote unquote breaking format breaking niche The example that I will point to here is a podcast called how to Do the Pot. It's a podcast geared towards women who are interested in cannabis. Two episodes per month, she talks about something having to do with the cannabis industry, or what to do if you get too high, or here are the strains that you should try out if you want to go to sleep better. But then the other two times per month are short episodes two to five minutes long, and speaking of building marketing into every step, they are user generated. People call in and leave two to five minute voice clips about the first time they bought legal weed. So those stories are always we know what to expect. She can call on her community to share their own stories so that the community feels a part of it. And if people don't want to listen to a forty five minute episode, if they're new listeners just checking out the feed for the first time, they can get a taste of the host and a taste of the show and the vibe of the show with a two to five minute episode. So I'm not saying you do a two to five minute episode. What I am saying is it might be interesting to incorporate these that people get you to the cadence of the show being twice a month, this, twice a month, this, they can tune in for both, they can tune in for either, and that's what I would recommend. I like, I'll, oh, go ahead, buzz no. I was just gonna say, I think that sounds brilliant, and I wholly endorse that. I think that sounds like something that would be fun to, that would be fun to listen to, it would be great for the audience. And that's some wonderful advice as usual. So I don't know a lot of people in here. I think the only person I do know is Ariel. So just to give a little bit more background into me, which hopefully will be helpful, I have a podcast community called Black Pod Collective and then a podcast conference called Black Pod Festival, and so I've traditionally stayed pretty behind the scene. I don't really share a lot about myself. It's more so focused on my community. My community consist of about five hundred members across the globe and they're paid members, and then we have those who are not in the community that just kind of comes to the conference. The biggest feedback from the conference, and just the biggest feedback in general, has been people want to learn more about my journey and me as the individual, which I struggle with. So I think I'm trying to incorporate more of me. So part of that is like the content portion of it, the entrepreneurship person and all of those pieces, and so I've kind of gone back and forth between like certain things will just be for the YouTube channel. I e I don't want to review an app on a podcast because of the fact that you can't see it. So I feel like I want to do some video that is just for the YouTube channel, whereas like I'm reviewing some of the apps that I use for clients, some of the things that I enjoy, or just reviewing new things that I'm like, I didn't know how to use this, And then other elements would be like me talking about how I jumped into entrepreneurship from a ten year career in healthcare, and that would just be on the podcast itself. But we do like video, it would still be recorded fully, But to do video clips for social media but not for the premise of it being released to YouTube. Does that make more sense or does it make better sense for this to be a I don't know. It feels like a HOTCHPODG the more I keep talking. But yeah, you have a team bind you right, you have video producers, audio producers. Yeah, I have a team. In that case, I would go crazy and have separate feeds. I mean, the reason I usually suggest that people combine feeds or or you know, just consolidate is because they don't have the resources. But you have the resources, and you have the community asking for it, in which case I would make it as easy to understand as possible. And what can unite those two entities is branding and logos and things like that. But yeah, I mean, there are gonna be people tuning in for different reasons. So I actually go back on what I said before based on the extra knowledge that you gave us, and I would separate those entities. So I think, I think you have an amazing reach already. I think you know, when you have people asking to know your journey, I mean, that's as good as it gets for starting something like this. I think so you also have this opportunity where video content I think is going to amplify your message to an extent that I think that might be superior to audio, especially if you're doing like conventions and you know, you have all these other things going on, like people would love to see your journey in setting up the conferences and how do you get speakers, and you know that is kind of vloggy, but it's also your life and it's what they're asking to be exposed to, not just the journey, but the but the current. It sounds like you know more about you And to me, I think that's the I mean, that's the star. I mean, you're doing things that people only dream about doing. That's that's a life I think would be very positive impact to share. It's super awesome meeting you, by the way, and I think Ariel's right. If you have a team, that's a great opportunity to just go crazy. Yeah, Michelle, go ahead. Well, I one thought, as you were talking about all these different components that you want to build out, I would really spend a lot of time thinking about how this is a funnel into your business and how you can optimize that, like it's great to share your story and all of that kind of thing, but you're sharing your story not only for people who already know you know you, but for people to get to know you. Like to bring them into the community community that you're building. By the way, I've been looking to go to your conference for two years now, but of course with the COVID, so I'm very excited to see the new dates up on the website. So like, there are people who've been quietly watching what you've been doing for a while now. Obviously COVID's impacted like in person connections, but we're out there kind of watching. And so I would say very strongly, how can you get people on your email list with the content that you're sharing. It's not enough to have a YouTube channel and review a product. Like if you're bringing a product in front of people because you love it, understand that you can also be an affiliate for that product and optimize that authentically and ethically because you love that product. So just I would think about your funnel. I would think about the monetization opportunities within that funnel that are that are ethical for you. And because you're building it out and you have a team like game on and congratulations. I'm excited to see it. I'm excited to subscribe and to finally go to New York in the sweltering, sweltering heat of summer. So congratulations, Thank you so much. That always warms my heart right when I meet anybody who you know wants to join us on this journey. So hopefully I get to meet you in person next year, I will probably be shooting you an episode so you can listen to it before our release, because I'm very big on doing focus groups for clients, so I'm gonna I'm gonna treat myself like a client for once. Yeah. Again, super awesome meeting you. I gave you a full sounds like you're doing amazing podcasting. Power Hour is part of indeed drop In network. If you are a podcaster looking to grow your listeners, check out Indie drop In. Indie drop In is always free and we have opportunities right now for comedy, true crime, scary and paranormal podcasts. Just go to indie drop in dot com to learn more. You had two people waiting patiently Sticky Paul's I see you have your hand up, Chris? Are you? Is it okay? If Sticky Pauls goes first. Yeah, that's perfect, what's fun. Okay, it's very kind of you, Sticky Paul. It's nice to meet you. What you got going on? Hi? There? Can you guys hear me? You sound beautiful, loud and clearly. Thank you guys so much. My name is Travis. I am the founder of Sticky Past Studios in Las Vegas, Nevada. I was looking at the article that was attached to this podcasting Power Hour, and I've been listening for a bit and it's like really awesome to hear all the different perspectives of marketing and advertising and getting sponsors and getting affiliate codes and making some money for podcasting we have. We specialize in audio and video podcasting. We kind of treat our business closer to a broadcast studio in the way that we do everything live, even if it's not live. We have a five camera setup with you know, as many mics as you need. We have close ups and a wide shot, and we have a rig that can run intros, outros, audio clips, et cetera. We can attach discord, a call in feature, et cetera. What I really wanted to talk about is just the idea of monetizing a podcast, and how many people tend not to like reach out to their network for podcasting. They think that podcasting is just about creating content and then hoping somebody will see it. And I want to open up the forum and kind of discuss this kind of like this way of podcasting that not many people consider, and it's podcasting and advertising through their guests and monetizing day one with no listeners, simple through basically social media influencer marketing as a podcast instead of podcast marketing to sponsors. And I'll explain a little bit further. We have our studio is basically just a home for a network called podcast Junkies Network. The son of famous singer Tony Orlando of the seventies, his name is John Orlando, hosts the show called Action Junkies, and there's a bunch of other shows like Fitness Junkies, Political Junkies, We Junkies for twenty Junkies, et cetera. And we hope to build out the brand and keep expanding. But the one thing we do that most others don't consider is we focus on getting guests of influence ranging from you know, one hundred thousand followers on Instagram, or a million followers on TikTok or however the many, however, like the cookie crumbles and reaching out to sponsors based off of the not the viewership of the podcast or the listenership of the podcast, but the clips and the content we make from the pillar is what we call the podcast. So we've structured our podcast studio to be kind of like a content farm for our clients and our internal podcasts. So, for example, we create six pieces of content from a single podcast so we can have consistent content coming out every single day. We focus mostly on reels, TikTok YouTube shorts because that is getting most of the engagement these days. So for our Action Junkie show, we have a guest, Lacey k. Summer. He has eleven million followers on Instagram. What we would normally do is we would reach out to sponsors that have her demographic and say we're gonna have Lacey k Summer. She has eleven million followers. If we're close enough with her, which specifically we are, we would ask her for her general engagement and her demographic and we go out to a sponsor. For example, I believe a few years ago, probably more than a Felix six. We reached out to whoever the studio is for Fast and Furious and we were able to work out a deal under the guys that the engagement will be between one and three million engagements a five thousand dollars one time podcast sponsorship, simply by getting Lacey to agree to the fact that she likes going to the movies and she of course she would see Fast and Furious six or whatever the movie is was coming out at the time. But we take that idea and we keep on expanding it where we get somebody with only five thousand subscri followers on Instagram and we use their name and their audience to make content for ourselves and give them clips to post on their personal page. So when we go back to the advertisers, not only include the listenership of the actual audio on Spotify and all the other platforms and video, but we include how many people saw the clips and what was including the clips. We you know, show their logo. We have product placement in the background. We have organic advertising, which is like I love Jersey Mikes. You know, I'd eat every single day. It's funny. We have a story about Jersey Mikes xyz and then that becomes kind of like an engaging aspect to advertising. So I was wondering if you guys have explored that kind of basically traditional I guess it's funny I'm saying traditional influencer marketing through podcasting rather than approaching it from I'm building a brand first and then looking for advertising after thirty forty fifty episodes in community building, What do you guys think, Well, not all of us have with Khalifa coming to our studio, that's fun So the ability to do some of the things that you're talking about are limited by I think I would say that there's a number of us here who are who do things that aren't just podcasting and therefore aren't spending as much time focused on that as we probably I would like to be. So I'm not speaking for everybody. There are some of you here who do that day and day. That's that's the thing that you do. But the ability to go out and do that outreach and you know, find those sponsors and find those opportunities when you're when that's going to make or break you're you know, you know, getting the bills paid, that's one thing versus those of us who are doing this in addition to run in another business so or working or whatever that might be. So it's a it's a very good question. I'm not sure, and I don't I can't speak for everybody, but I would say that it's a uh. I feel like what you're doing is is a different level than or a different style than a lot of us are doing here currently. Yeah, I agree, Jon got anything of that, Yeah, I mean, I don't have too much the What I would say is I am very supportive of anyone who can put together a story and go pitch a sponsor before they've gotten any sort of track record. Now you seem to have a track record, and I think it's probably easier today than it was what you said six years ago. Oh, fantastically easier. It's right, big repertoire, Yeah, exactly. So I think, you know, there's one kind of constant thing with sponsors, just from my experience, is that when you don't sell the twenty five mattress, to get pissed. So, you know, I think if you can, if you can team up with somebody who has a larger reach and a higher engagement in order to put together a package that uh, is good for you and good for everybody. I think that's smart. I know people who do that with series. I know people that go out and get funding for like audio dramas. So it's definitely done in podcasting. But uh, you know, finding sponsors is a full time job. I would bet you have someone that specializes in this and probably does this for you. Yeah, we have a kind of like a collective of people who depending on the ranking of the sponsor, we have people fishing for that. Yeah, but they're yeah, and you've probably built pitch decks, and you probably have stats, and you probably have you know, your you've got data people looking at these analytics, and you've got a process that you've cultivated over time, and all that stuff is IP. That's very very valuable that you've learned through blood, sweat and tears. And you're right, other people can do it. But it's it's you know, it's like you know, you see it's somebody playing the piano. It looks damn easy, but when you sit behind the piano, it's hard. One. The one thing I like, the analogy I like to make is like we're not in like the advertising business, where the billboard business, we're essentially like how to billboard people sell billboards. It's about just like viewerships and people who pass on the street. One of our biggest kind of pitches to in Vegas like law firms are really big, for example, So we have a lot of meetings with those people and they will spend ten twenty thirty thousand dollars on a billboard for no like direct return and non monetizable return. Really, I mean, you can't prove that this billboard is what sent them to you. Was it the seven billboards? Was it the commercial et cetera. So we leveraged the ambiguity of kind of that kind of marketing to these people who are used to that traditional marketing and sell them on the idea that as long as people are seeing your brand that the demographic they want in a way that's engaging, because we make the argument as well like not even the drivers are paying attention to the road, let alones and billboards, They're on their phone. The passengers of course on their phone. You're in a taxi, they're on your phone, Like where are you seeing these billboards now? In a non obtrusive way. And it's the answer to that is basically through social media content, which I guess our pillar of that is podcasting, but I guess it could be anything. Right, If you do a Twitch stream that's just you know, eight hours long, you can cut that up and then you know, splice that and sell that a sponsorship as well. And sorry, real, good ahead, Greg, finish your thought. No, I was gonna say, I do think it's brilliant that you can get like, you know, some eleven million dollars Instagram followers say I love Jersey Mikes and then a clip of it, so you know, Bravo. Yeah, I'm not gonna lie. She's kind of in the cahoots with us. She's like a kind of a partner, but it's just what's it to her? Go Areel. Do you know about podcorn? Podcorn? No, I'm not familiar. Podcorn is great if you are looking to potentially connect with with advertisers who are already familiar with sponsoring on podcasts. It's a marketplace that connects podcasters with advertisers. The advertisers lay out the demographics that they're looking to hit, the minimum downloads, the campaign length, how much they're willing to spend, things like that, and then you pitch you pitch to them. You say, you know our podcast has this, we do weekly. We can offer a mid roll at this, we can offer a pre role at this, post role at this, and also we can we can do creative integration, or we can do this type of ad like really totally an interesting, flexible platform that I've had a lot of success on with the right pitches and the right partners. It's also a great way to just see who's doing what. And something that I have done is seen who is advertising there, gone to their competitors who are not advertising there, and pitch them on my own. So that is another way to potentially find sponsors. That's that's a fantastic platform. And does this platform like take like a cut of like as like a broker fee between it and it does? Yeah, I believe it's ten percent. Oh okay, that's not too bad. We tend to stay away from obviously, because our idea is not like the cost per million kind of thing where they take thirty percent of the pre rul ads. We actually advertise or advise against that to our clients simply because it's like advertising before people actually care about you tends the people off. We found out like the community of people. But I love that. I love that kind of networking tool and the fact that you kind of go to the competitors of the people who are already kind of doing that. Yeah, that's that's outside of podcorn, of course, that would be your own course. I mean, that's just a brilliant tactic. I really appreciate the knowledge on it. We focus mostly on boost on the ground kind of cold calling or through relationships with other people, but we want to kind of get the five hundred, the two hundred dollars a month kind of sponsors as well for lower level podcasts that can Yeah, I also think a big opportunity lot is available for people who are not yet advertising on podcasts but need to be advertised, sorry, need to be sold on why that would be helpful for them. So even just building out a deck that says, you know, podcast advertising one on one and why you should do it with sticky paws, that is that what you're called. Yes, that would be that would be something that I would just have handy, that's that's fantastic advice, and I would have a kind of like a follow up kind of like thing not to cut any off they've been waiting but is like video on Spotify. What is your guys' opinion on this new kind of pseudo audio video podcasting world where videos coming back around and touching the audio listeners? Have you guys explored that as like as like the place where your video content lives to kind of direct the top of the funnel there? What is your guys' opinion? Tbd? No one knows. I mean, I did you know one of the shows that I do infrequently is a video show, and I put it, you know, I signed up with anchor just so I could do video on Spotify just so I could understand it. And you know, I put the same video on YouTube and it I'll performs one hundred to one. So I don't know who knows. I think my opinion on it is if your audience is big enough to start with, I think it's great. I think if you're starting off, I would put your efforts elsewhere until you make it big, because I don't think on Spotify's platform the discoverability is going to be high enough that is going to make it worth your efforts put it there versus something like YouTube or just podcasting in general, it's more of a yes and kind of thing like put it both for the convenience of these That's exactly what I did exactly, and you know, YouTube's algorithm is so good, and Spotify is is basically like nineteen ninety search. However, on the contrary, Spotify now has a form or you can submit to be featured. And my guess, just like how Apple is very much prioritizing their InApp real estate for podcasts that have paid programs, Spotify will start prioritizing some of their inap real estate for podcasts that have video podcasts hosted on Spotify or Anchor or Megaphone or whatever it is. So that is just something to keep in mind. That's what I'm hoping for, That's what I'm That's exactly where I did it. That's fantastic. I also like the fact that it's it's again speaking to our tactics to getting sponsors. Is the ambiguity of like who's actually watching Some people, you can look bigger than you are if there's no viewer count at the bottom of your video. You send someone to your YouTube video or their podcasts, they see that four people watched it, they might look lower on your podcast simply because of the kind of like the entourage effect of Oh, other people aren't listening. Send them to your audio video podcast on anchor you could. They might not make that same assumption off the bat. Yeah, I appreciate you coming up and talking. I do know. Thank you. I'm a man in my word, and we have two people waiting, so I will stay on and over. I appreciate it. Oh, no problem at all, Chris, I know, even waiting patiently. Man, I appreciate it. Hey man, No, it's been a pleasure to sit and wait because it's given me a chance to smoke another joint and actually enjoy myself for once. Because it has been a word wind of one of the weirdest experiences I can possibly explain. So I'm going to give the elevator the elevator pitch of what's going on. I was contacted by someone because of my notoriety in the cannabis industry. For those who don't know me, I'm a political lobbyist. I'm actually the only US citizen that I know of in the South, especially that's not a lawyer or former elected official or someone that studied political science in college that decided to open up their first public lobbyist firm in North Carolina solely for the legalization of cannabis and psychedelics nationwide, and that has gotten me a lot of notoriety with you know, a very small group of people, but a very important and powerful group of people that have been helping me along this way and kind of helping me navigate the waters of this journey. So one of those people reached out to me and said, Hey, there's this tattoo convention that's got a national following. It's got a freak show that goes with it, it's got a live suspension show. There's like guys and stars from ink Master. I've bought a four and a half year contract that it gives us excivity to be the only cbdbd's to eight and TXC vendor for the whole like twenty two shows that they do nationwide. I need somebody to run Raleigh because I'm stuck in Florida this month and I'm like, Okay, I've heard pitches like this before. This guy's probably gonna burn me like everybody else. I've learned my lesson too many times now. Hell, I'm still trying to recoup the twenty six thousand I lost in that small business loan scandal that some of you know about that now has my case elevated to the level of the FBI because of how many people he stole from that day. So you know, I've been down this road before, so obviously I'm hesitant, and I've still got the podcast that I'm trying to focus on with weed to people at the same time. But this was just too good of an offer to pass up. I'm like, wait, you want me to go in my hometown when I'm the face of legalized weed and sell product for three days at a tattoo convention that's filled with the freak show when I'm a former circus performer myself. Yes, when do you need me there? You know? So he offered to pay me three hundred and fifty dollars. Wasn't expecting much performance out of me. I knocked out ten thousand dollars in sales on Saturday loan. He was so impressed by the performance that they've offered me a contract now. And this is all happened within like you know, the last two week weeks. I fly out to Jersey on Thursday. I get back from Jersey on Monday, and then I have to turn around and fly to Dallas the next Thursday, then Cincinnati, then New Orleans, and so on and so on through like major cities up until like June of next year, and then I just washeder into and repeat for the next four and a half years. All the licensing's been taken care of, all the compliance issues has been taken care of. But the beauty of this is that there are some states we're going to go to where we've partnered with people that already have the licenses to sell cannabis openly because it's legal in that state for recreational means. That means that you know someone who has been a cannabis grower since he was sixteen years old, that is known as an outlaw in his own state, that has stood up in front of the states that has said I am a criminal for choosing medicinal cannabis to cure my brain tumor five years ago. I'm gonna have the opportunity finally to stand in a legal state and actually sell weed openly without fear of arrest sarch receidure for the first time in my life. And I feel like that needs to be recorded and not for my own notoriety. I never do anything for my own notoriety. This is always about bringing light to the greater cause of you know, legalization that needs to happen across the board, and decriminalization and all of the social justice reforms programs that I work on. The problem is, I'm about to go mobile. I've got maybe one week I could think of before December that I'm going to have off to myself, and I've only got my phone. My laptop died last week. We're probably not going to turn the profit that I want to turn until about two shows because I found out that the geniuses behind this have been doing this old school hustle deal where they've been paying for each show as it happens. So like all the profit that we make from Jersey, a good portion of that has to pay for the next show, and some money that's still left over from Raleigh that I was unaware of. Fortunately, I got the power of attorney today, so I'm taking over all the financial accounts for it. I already talked to the attorneys. There's no back taxes I have to worry about. After Dallas, I should be like finally in the green for once with this company. So I'm really saving their ass on that part, and they're very grateful for it. But I don't know what to do with all this. I feel like I'm being forced into a spotlight because basically all all I do is I go to this convention with villain arts tattoos, and I stand in front of like fifteen thousand people a day that's a captive audience, while I've got a little bluetooth speaker and I'm dancing around while I'm dressed from head to toe in a black and red leather circus outfit, looking at people going, you know, you want to be as high as me right now? Twenty bucks and I'll change your life. Come on in here and see you get. And the next thing I know, they're walking out three hundred and sixty dollars a product in their hand. And I'm doing that all day long, and everybody's just kind of like how that they can't figure out how I'm doing it. And it's because I feel like this is really what I was born to do, Like I've always been passionate about this, and I finally get to bring medicine to people on a national scale. But I don't want to say that I don't know how to monetize it. But my biggest problem is how do I do this mobile wise? Like I don't really have a team that can follow me. I have an amazing producer that I can email things too, that does all the episodes my podcast, the intro music, the outro music. If you've ever listened to an episode for somebody that's as small in this game as I am. He puts some soul into that, and some of the episodes he's produced have even made me sit on the floor just go that's not mine, Like, there's no way that's mine. But I just don't know what to do with the mobility of this. And I was wondering if anyone has had any experience of just kind of starting out where you've got all of these possibilities in front of you, but really no capital to work with and nothing more than an iPhone. Man, if that's the elevator pitch, i'd hate to hear the whole story see how long it took. But to be honest, I think you've kind of already have an idea. You're just looking for validation of what you're thinking of doing. And my advice to you is just do what you feel you have to do to get your message out there. So if this going to conventions with these people and talking to fifteen thousand people at a time is more effective than recording a podcast and hoping that you get one thousand or two thousand, or five thousand or ten thousand listeners over the course of a month or you know, six months or whatever. I think you already have an idea of what you want to do. You're just looking for someone else to say it's okay to do it. Well, I agree with that. I would also let me let me jump in here quick too. I think if you're at these shows and you're getting you know, fifty, you have an audience of fifteen thousand people. Could you be converting them into listeners and also not just listeners, but also to you know, repeat customers in that instance, and so having them you know, become you know, a part of your brand, having them appreciate your brand and be a part of that. Could you, while you have that audience, get them to subscribe to buy from you know, buy from you, or buy from your company. I don't know the logistics of all that. Apologize for being kind of ignorant to that because I'm in a state that doesn't allow that stuff. And oh, you know what, we have to drive to Illinois or Michigan if we want to be like, you know, good stuff. So what's the the ability for you to take that reach and amplify your sales and also your your listenership through there. And you know, from a technological standpoint, there's so many different things that you can do on your iPhone to to make that happens. I can offer you like four things without even pulling up Google here, So that part's pretty easy. I appreciate that. I love the passion. It's very sincere. I think you got to you got to keep that up and figure out how to use it to your advantage. I mean, I think, Greg, before we go to Matthew, go ahead, Grace, oh, I said. And it's an honest honestly, it's an easy thing to keep up, because I'm not kidding. Five years ago, I was diagnosed with an inoperable frontal low brain tumor that they gave me a year to live, and cannabis is what cured me. And I decided when I got my second and mart done and we were showing that the swelling went down and the tumor it actually shrunk in size. I decided at that moment that if cannabis saved my life, it did so so no one would ever have to plan their funeral on their fortieth birthday ever again. And that's been the one thing that's fueled me through all of this. So like, losing that passion and that drive is never going to be an issue. I just have to figure out a way to like pay the bills while I'm doing that. Yeah, I don't think I have anything to add. I mean from a technology standpoint, I think I think for under one hundred bucks, you could probably get a nice microphone, and if you have a producer you can ship the files off to or pop them in a dropbox or something. You probably could put together a decent little show on the road. And it sounds like you're going to get a lot of exposure. And I would say, just congrats. I appreciate that. I really do appreciate the passion. Matthew, You've been waiting patiently with your hand up. Good. We'll finish off the evening with you. What you got. Hey, thanks thanks for letting me talk. I'll be quick since you're you know that was pretty long. I have a cannabis history podcast. I'm not here to plug it, but my thing is, because it's cannabis history, we keep falling into black holes when it comes to advertising. I mean a lot of a lot of monetization's been lost. I just wanted to know if anybody had any good advice on how to monetize something that is I mean it's cannabis related in the sense that it's just strain and genetic history because we're old breeders. But that's it. Like that, we've we've run into every problem like we're selling weed. I've been on this road before. I can help you. Thank you. So we have a couple of specializes in your marketing issue, so make sure to send me a message and I'll give you this contact. There are a number of clients or brands that we work with who sell nutrients to help the growth of cannabis products, but they're run by organizations who don't yet want to say that they're for cannabis. So if you think of some of the big names in fertilizers that you may see in your local big box store, and I'm not going to name names, but they do grow. They do sell products for hydroponicts, for in ground folier applications, all different sorts of types of things. They're looking for places with again promote their product to growers in particular, but can't for regulatory purposes, especially if they're publicly traded or some of those kind of things, go out and say specifically, this product works great for marijuana. And so your best bet is to look for the places who might sell different types of nutrients and other types of you know, those types of I guess I'm trying trying to say things without saying that I know literally exactly what you're talking about here, So I really appreciate that's really smart. Yeah, so if you go to there you find them. You know, you could go to LinkedIn, find them marketing director or CMO or those kind of people and try to have a conversation with them. And then you know, that's where you got to make your pitch on why they should advertise on the show, how much it costs, what your listenership looks like, those kind of things, because they're they're still going to want to make sure that they're getting their their money's worth. But there are if you, if you DM me, I could probably give you some names, or not names, but brands that you can reach out to and or start doing some research on. But that would be you know, it goes back to Greg's niche talk that he gives every time we have this conversation, is there are people who are looking for people like you and looking for shows like yours to advertise on, but they don't know you're there and they don't know where to find you. So you need to help them. You need to grease the skids. That's all great advice, you know, Like I as a black market dude, I've never looked at LinkedIn ever in my life. But that's pretty brilliant and it seems obvious to some people but not to be so I really appreciate that you got it. Thanks for coming on the show. In the short term, you ought to look at some affiliate opportunities because I'm sure they exist, like even for you know, like the more legal CBD type stuff that's you know, big and can sell a lot of places. I know, there's like, I mean, I don't know how deep you get into this, but there's like home grow kits. There's like all sorts of these. There's all sorts of these things out there, depending on how deep you want to go or whatever. I mean, I seen an affiliate. There's affiliates for everything. And the reason I this came to mind is because I was thinking about buying a vineyard and I wanted to understand, like how you know if the soil is any good? And I was listening to a podcast about vineyards and it was an affiliate for a soil sample kit I don't know, like and that's when I realized I was way over my head. So nothing happened there, but it just made me. It just always reminds me that there is an affiliate for literally everything, like just just anything you can think of, there's affiliate relationships. I appreciate that. Like I said, I was as a black market dude, and like I had people running our podcast and they they made themselves with the owners. So now I'm competing with our old podcast. But I do have, like the last fourteen days that seemed to be good despite competing against my other version of our podcast. So I really appreciate all the help. It's all brand new. The business side of this to me. Yeah, look, if you look at I did an interview at Jordan Harbinger where something similar happened to him, where he had to compete against his old show. So if you want to hear a show about like a Kindred Spirit there, just search for podcast creators. You can watch it video on Spotify for anybody who's interested in seeing how that works. Not to plug that, but he dominated and and crushed that other show, so it might give you some inspiration. Oh I'd love it. I need it right now. Thank you. It's also an episode that I feel dropped on mind. So if you want to listen to my podcast instead of Greggs, that'd be awesome. Oh yeah, yeah, you can listen to listen to Jeff's. It doesn't doesn't matter to me. I'd rather he's got more episodes than he's got more episodes than me. I'm gonna be taking a both that, so I appreciate it. All right, Greg, take us home. It's your turn this week. Thanks everybody for coming to podcasting Power Hour. Believe it or not, it's supposed to be an hour and it starts at nine Eastern time. We would love if you shared it with somebody. We want to keep this community growing. Uh. There's also a podcast version of this that's you know, it's a few weeks time. That's my job to do. So if you miss a week, it's no problem at all. All just go to Podcastingpower Hour dot and you can see U. I edit it slightly, mostly just Jeff and and and D so I cut ed out of almost everything. So uh but but other than that, it's pretty much this exact same thing. And uh yeah, we'd appreciate it if you gave it a follow, a listener, whatever the people say these days, Go ahead, fuzz I saw you come off the mute. I was just gonna say, smash that plus button on Apple podcasts. Yeah, what is that like? The check mark? Give me the check mark. Smash that tiny little button that's easy to miss. No. I again, I appreciate everybody listening, and this is a lot of fun. Every week that I can make it. I apologize in the weeks that I can't because I'm busy running this huge metropolis of two thousand, seven hundred and four people. And uh no, thanks, thanks for coming on the Podcasting Power Hour. Last thing I'll say, make sure you give me a super follow before you buy Tanner Campbell. Any coffee be greatly appreciated. That's hilarious. And on that note, keep being you, keep being great and don't litter. We'll see you next week. Agree before Greg has a chance. Oh the closing thoughts by Ed. See you later. Everybody click and that's the end. Thank you for listening to the podcasting Power Hour. Everyone is free to participate on Twitter spaces every Monday at nine pm Eastern time. To join, just follow Jeff at podcast underscore Father or Greg at Indie Droppin'. If you found this podcast helpful, go into your podcast app and write a quick review. Other podcasters will see it and know this show is worth listening to. Also, I'll put a few links in the show notes for ways you can support the show. I think by now you know we love our coffee. Have a great week. What do you think? ED? You already missed the pitch that you've been asking for. Oh, I'm sorry. You know that I have to walk my dogs around that time and I just sometimes get in the dead zone. How was the pitch? Yeah, the pitch was fantastic. Good to hear. I'm glad it went well, but not noticed. It was better when he smiled though, although I could not keep I had to stay on mute because it was the funniest thing Ariel's ever said. That was pretty good. I will have to get care of that fall. Yeah, she reached out and said she had to jump off, but she was glad she could get back in. We hadn't talked to her much in the last couple of weeks. Early. No, No, I see Leo's on too. No no chatting from him. Maybe his microphone's all acting crazy. Thought we would get some some good inputs there. So are we going to do a podcasting power our post show with the ask at anything? So? Oh on the on the podcast version, by the way, if you get past the credits, I put the post show in so I listened to it to make sure we don't see anything weird. But this part is in the podcast. So and ed, I do not cut you out. Don't worry, buddy, got worried. I would cut myself out if I could. So we told Tanner that. We told Tanner that the show starts it at ten his time today, So just keep that. Make sure you don't break our secret. Paddington can stay in the dark for all I care. No, Greg, I'm not having mic issues tonight. I what No, I told you it was something stupid in me. Later, I was trying to stop it. How about I interrupt you like that one? Oh gosh, I believe you for Oh no, you know no, I was. I was pro weed until that kept getting interrupted. I'm totally anti are we? Are we going to start the show many time soon? Guys? I'm hanging up. This is this is enough for me. No, but I mean Tanner finally showed up. It's time to start the show. Oh damn it. See he's early. No, but tonight I just wondered he missed Ariel. He would be very sad. Yeah. She specifically said she liked to be called ari which is what Tanner calls her, which I thought was hilarious. Hey Tanner, how are the tacos taco Tanner he's having? He's having? By the way, I did I did confirm with some friends in Texas that breakfast tacos must contain egg. So I don't know how it's going on in Denver, but those are not breakfast tacos. All breakfast tacos must contain egg. That is just a general rule of thumb, regardless of where you are. That's how Laco Bell did it. That's how Taco Bell did it. Yeah, Leo, I mean Taco Bell. I mean that's the authority. You were so right. Absolutely never lived that down. I was like, is this what your podcast sounds like? Oh my gosh, I wish I had real philosophical things to say like that. One guy was too well, isn't we legal one in Colorado? Oh it's not an Indiana that's right, Jeff? Were you not going to approve Tanner? I approved him. I've improved him like six times. I don't know what he's doing. He pumped himself back down. I think. So. That guy said he's coming to Cincinnati. I almost to ed, I cannot take it anymore. And I was in your corner last night and I was I was with you, man, you're gonna you're just gonna call me out like that. Oh, I'm gonna static you out like that. But that guy said he's coming to Cincinnati. I almost said, hey, let's hook up. But he talked too fast for me. I can't. I can't deal with people who talk really, really super fast like that. I don't know why. It just gives me the Yeah, I'm on a three thirty three mega Hurtz brain I can't do it. Yeah, it makes me uneasy. Hey, guys, I came here a little late. This is the first time I'm joining the group. Is it okay? If I asked a question, I'm not gonna always wait till next week. But I never knew this group existed. It was the first time. Just Trader recommended it to me and I just hopped on. Jeff, is it past your bedtime? Can you stay up late? I'm fine, although I will tell you Tanner, it keeps giving me an error message. I'm not sure what's going on. It says I add you as a speaker, and then it says an error message. But I'm good. That's up to Greg and Fuzz. I'm still on COVID brain. Yeah, I'm good. Because Nosa, I if it's pronounced Nosa, I have an affinity for trucking logistics. So I want to hear your question, and I have wanted to hear your questions since you requested me a speaker. So hit us. I'm gonna drop, guys, so have a great night, and Nosa. I hope you get your question answered without me, but it's unlikely. See you all right. Thank you, Thank you, Greg, and fuzz. So a couple of friends approached me, like two friends of mine approached me about an idea of starting a podcast network centered around a music genre. Right, So the idea is to talk about things pertaining to that music genre, like maybe interview artists, uh, break down, you know, albums, talk about historical things that happen within that genre. Everything sounded good to me, but my only issue was music licensing and podcasting. I mean it's been an age long battle between those two where you know, record labels don't necessarily want to permit podcasts to use music without fair use or not. And I was like, how are you going to have a music podcast or music genre network without playing music not consistently but you know every now and again. And if you know the record labels are pulling down episodes because of that, then is it something that's sustainable? So I don't know, like, does anyone have any kind of recommendation or resources to kind of like help with that. Yeah. So I spent fifteen years in broadcasting and I worked with not only record labels but also bi ascap licensing. And I will say that the reason they don't like podcasts is because anybody can go to your RSS feed and download their protected songs without you paying for them. So the it in whether you know they download a full episode of a show and they take out the the minutes within that that are that you know their song or songs plural. That's why they don't like that. So you're not going to have a good time if you try to put music into your podcast, and you're not going to have a good time if you are trying to make a show based around music, I would recommend doing something like AMP or what's the other live broadcast thing from station Head as the other I don't know I'm thinking of. I would recommend doing something like that if you're gonna do but those are live broadcast type things. Otherwise, I believe you can put music in the anchor if you only if you play the whole song and don't uh, if you don't, you can't talk over the music or anything like that. I think you have to play the whole song and like go to a break, go ahead is struggling to answer the question. So the way the way it works on anchor is, Yeah, you have to play the whole song. You can't interrupt it, you can't talk on it. Over it. However, the only way people who are listening to your show can hear those songs is on Anchor or Spotify, So if you have your podcast anywhere else, they won't hear them. Yeah, so you're a knows that becomes really small. Go ahead, I gotta share an embarrassing story. You guys are gonna laugh at me. And I know that everybody loves a good chance to laugh at Tanner because he's a big old shit talker. Got this, I've got that podcast. It's called Practical Stoicism. It's about ten thousand dollars a day. Okay, it's got about thirty forty thousand regular listeners. I get forty thousand dollars in the seven days of a release. So I'm thinking, you know what it's time for. It's time based on Greg's advice. Fucking Greg, this is the reason never to listen to him. If he's in the room, I can't see him. But if he's ever in this room, never listened to him. He goes, you should try to monetize this, and I go, you know what, Greg, You motherfucker, You're right. I should. So I'm going to start up a supercast. So I start up a supercast two days ago. You guys, does anyone does anybody want to guess how many people signed up for my supertest out of forty thousand regular listeners? Go ahead, I will wait for your guests. Zero problem. I already said seven, zero fucking not a single one. Yeah, and I'm gonna. And the reason that I thought to bring it up was because you guys were talking about Spotify and the largest portion tens of thousands of those forty thousand, are on Spotify, and I thought, well, I can do one of two things here. I can launch a supercast, or I can launch I can move my podcast over to Anchor, which I'm not necessarily against. Anchor has matured a lot since its early days. It's still got shitty analytics. But if most of my audience is there, I would be willing to do it. But you know what, if there's nothing within the Spotify app that allows somebody to subscribe to a payment plan, they have to escape the they have to escape the app and they have to go to Anchor. And the reason for that is that Spotify doesn't want to give any money to Apple or to Google for processing the payment within the app on their devices. And so I thought, Okay, well it's probably not going to have as good results, but it will have some results. And to this, to right now, this very minute, not a single fucking person has subscribed. So I just want to give you all a chance to laugh at me for that. There done. Back to the original question, music and a podcast, it's just it's it's just has not muck you, Jim, Sorry, Tanner. Yeah, the problem is all the licensee. So yeah, that's why on Anchor and Spotify, if you play music, there's a there's a show called super Nova super Nova Earth and he only hosts it on Spotify because it's a music show, and he'll only host it there because that's the only place people can hear the music he plays. So he can't even try to venture out of it. And that's because it's a closed it's a closed platform that people can't actually download to their device. I mean you can with any platform, you can find a way to record an audio or whatever that might be, but you can't physically download it through an RSS right through your computer. So that's why. And I know there's something about music licensing where you can play it. I think it's fifteen seconds before you start running intoda any issues. I don't know if that's one correct, but it's it's not my wife an lawyer. My wife is a lawyer. And now fairy use is a myth in most regards when we post to music, right, So that's why it gets so complicated with running a music podcast. So I've got a question for you, Fuss. Do you think that these two things we just mentioned about Spotify my pathetic situation in this music situation, do you think it's a reason to focus on Spotify or do you think it's a reason to avoid Spotify. If you have if you can find enough audience to be on Spotify to find that, then I think it's a reason you sure focus on Spotify. I will tell you this, and since there are a good thirteen of us here, I have a podcast that I it's like an archivedcast podcast. I haven't done an episode and I don't know two years, and we used to do titles or lyrics of songs as the title of our show. And on Spotify, I still get downloads like forty downloads a month on a stupid episode that I've never touched because people type that in the Spotify and you get found that way. But from a you know, should should you focus on Spotify itself? I don't know if it's music focused, maybe I could see for Nosa's application that might be. That might be cool, but I don't know. I mean the well, you know what I've got it run out five episodes because anchorstree and see where it goes. What do I mean? You'll just be out the time at that point. If it works, it works. If it doesn't, you put it back on the shelf and you forget it. Before you go starting a network and all this other stuff, just try five shows and hack you with the music and focus on Spotify And well, can you even really start a music podcast network if you're only going to be on one or two systems because of the song limitations? Exactly? Well no way, wait, wait, wait a minute, I think you could. There's this Jeff and Greg have heard me talk about this. But there's this myth in podcasting that being everywhere matters. But the side effect of being everywhere is that you must promote everywhere whereas if you phot platform, be at Spotify or Apple or overcast or player FM, whatever it is, if you put all of your efforts to growing an audience in a single place. That must be easier if you are more likely to be successful than splitting your marketing attentions across I mean, god, how many are there fifty potential listing platforms. I would just say, if you're going to do that to you're gonna have to let your audience obviously know U front this is where we're going to go. But go on a platform. You have to go on Spotify because that's I think that's the only podcasting platform that has the license ability for you to play a song without getting sued. So don't try to do that on your own platform, and you know, not put it on on Apple or whatever. Just like, no, that's not true. You can play up to six minutes of any song without any legal ramifications. Just go ahead and do it. You'll see, well, Tanner Campbell a lawyer. Better call Tanner Tanner when comes did drag come back in the room all of a sudden and start giving bad advice again? So I will for over this week. Oh I'm sorry, I'm just saying you're very over. I got in the car and drove home from my dinner with Seth, and I didn't expect that this would still be going on. Yeah, it ended a little while ago. You came in on the back end of the banter. It went till ten twenty five. I think though we had people waiting in line to get we were all making fun of you, you know, perfect perfect. Did you guys talk about the charting thing? Because I'm sorry I missed that. We wait, what what charting thing are you talking about? I left it figure we could talk about it next week. Okay, cool, I'll have more data buy then too, so maybe that's better. We had pretty good I mean really, we just piggybacked off questions and Greg kind of kicked it off. But we had some pretty good questions tonight. There was one guy that had a ten minute elevator pitch. How did it go? Would you have sold me? Was that pitch? No? I actually I actually texted Jeff Well and I said, I feel like we're being filibustered. Yeah. I was lost pretty early. I couldnt even comment on it because I was I was gone. Yeah. I texted I DM Jeff about ninety seconds in and said, this guy already lost me after ninety seconds. And then he just kept going and going and going. The thing he has he has a cool studio. But he was trying to sell us, is what was happening? And to say it sounds like he's got a great studio in Vegas. I just saw. I just told you that ten minutes and what seven words? What was he trying to What was he trying to sell engineering services model? He was trying to sell his advertising model, is what I gleaned from it. Yep, Well, listen, I mean you got to respect a guy for hustling. Here we all are, well most of you guys tonight showing up hosting conversations, and I bet you're not a single son of a gun in the audience tipped you or went to your profile and bought your coffee. So you know, you got to appreciate the hustle. Sometimes we don't get paid three game like seven followers, So that's like seven thousand dollars a month, seven followers that will never subscribe to a fucking thing you put out. That that's the value. That's the value I bring to you, guys. I get you the cheapest people. Hey, so is that a value? Add? No value? Value? Time zero and zero. Buddy, I single handedly ruined Tanner's podcast and all his ambitions with it, thousands of I make every year are now no longer there. All right, I'll buy. Oh wait, do you not know the Satoshi story? Well, I just know what you said on your show. Here's evidence of no one listening to anything anyone says outside of these rooms. So I listen to your show. I know about the stosis, like five thousand is worth a penny, or fiftys are worth a penny. Listen, fifty is worth a penny. And if you download the Fountain app you can get you can get tipped three toshi for every episode you push you put out and podcasting two point zero and all this bitcoin shit are like, let's get rich getting money from our supporters, and all these supporters are like tipping one hundred satoshi per episode with is two cents, and everybody's like, this is the answer. This is how we finally turn a profit as podcasters. And we're like, dude, at what point do I get to tell a listener to fuck off for seriously insulting me, for giving me two pennies for listening to my shit? Like, at what point do we just say listen not asshole? You wouldn't give anybody who did anything including begging on the corner two cents, How fucking dare you? Okay, I'm downloading I'm downloading the Fountain app just to give Tanner fifty please I need it. So my I would say it was back in January this past year or this year, we switched from Spreaker to Captivate, and when we switched, we lost our programmatic ads that ran on my wife's show and my show, but my wife's show mostly, and we were you know, she's got one hundred and seventy five weekly followers and you know, residual episodes and things like that. We're probably making I don't know, twenty bucks a month on her show. And she's like beside herself that Captivated hasn't rolled out these programmatic ads because they said they were going to, and they haven't when they switched to Global, and it's kind of like Sutocia, I'm like, it doesn't matter so much. We should probably just put together a sell sheet and get you an actual sponsor instead of trying to get these programmatic ads on your show that are going to pay shit anyway. So but yeah, it's kind of whole Satoshi thing. It's like you've got a super niche audience, you could probably find actual people to buy that, and spending the time to implement this or wait for this or switch back to spreaker isn't worth the funds. It's the route that I went. I mean, I've been able to maintain three sponsors joy the whole time throughout the podcast now, So no regrets with that decision. The problem with her show is that she focuses on free tools for teachers, since teachers are completely yes, broken, underfunded, et cetera. So finding somebody to pay for us to say, hey, you know, this episode's brought to you by you know X platform. They also have a free version, and you know, uh, one hundred and sixty nine of those one hundred and seventy followers each month are going to get the free version, and maybe one will describe as yeah, but is there some I mean there's potential for coffee or pens or something else that is kind of aligned, but not necessarily. She makes her money on her show by speaking at conferences. So each year she'll get a she'll get a handful of speaker events, and you know, it ends up being five thousand or so a year ish and so it's not so bad when it comes down to it. But it doesn't. It's not episode related, you know, Like there's that whole tie in that you want that gratification of, like, hey, we've got this many followers and this many people listening, and we should get paid for the episode versus the My expertise is good enough that I've been asked to come and speak at this because of what I talk about paying me money. Wait a minute, how are you going to say five thousand dollars a year is pretty okay? I mean we're doing It's not our I mean, this is our Listen to me. God damn it. We have people rioting in the streets with signs because they want to make eighteen dollars for working at McDonald's, and you think making five thousand dollars a year for the podcast is fucking worth it? What the fuck is wrong with people? Do? Where is this inconsistent morality and outrage when it comes backcasting? Fuck especially, he says, podcasting, it's just you talking. That's all you do. And I'm gonna I'm going to close this room out and open up a new one. So actually I got to take off. Guys. Thanks for hanging out. Thanks again, Jeff. Yeah, I open up another one for a little bit. Is is Greg? Is Greg gonna be there? So I know what to think. Greg's already asleep. He's old, so yeah, he's all right. Everybody that wants to chat for a while, look for that space here in thirty seconds. All right, see you guys. Thank you for checking out this episod o AI podcaster. I really do appreciate it. If you're interested in learning more about this podcast, you can go to podcastfather dot com. If you're interested in all the different kind of work that I'm doing, you can go to Jeff Townsend dot Media contact form on there various other different podcasts and projects that I'm involved in that I think you will enjoy. But again, thank you for supporting me, and make sure you support any dropping network like we cover to the beginning. Get your podcast featured on there. Until I see you next time, Take care of yourself and keep being you and keep being great. Jeff Townsend Media saves you. Good night. And the question is do I stay here? Will you be back? Ahre you gonna come back? Will you be back? Are you coming back?